Julie Powell is a photographer, writer and educator, offers unique photographic opportunities and inspirational ideas to help YOU become the photographer you wish to be.
All in Business
I had written a post not long ago providing tips for traveling with photography gear. However, a reader brought to my attention an additional aspect of gear protection that I had overlooked in my article. As a result, I have decided to create a follow-up post to address this.
In today’s world of constant technological advancement, it’s easy to feel like our gear is outdated and in need of an upgrade. This is especially true in the world of photography where the latest cameras seem to be released every other week. But is it really necessary to update your camera gear every time a new model comes out? I honestly don’t think so, but lately, my mind has been looking at the possibility
Style guides are a great tool for any business looking to establish a consistent and professional brand identity. A style guide outlines the guidelines and standards for the visual and written elements that make up a company’s branding. It ensures that all communications, from emails to websites to social media posts adhere to the same guidelines. This can be beneficial in helping to build trust, brand recognition and professionalism.
In today’s digital age, visual content has become increasingly important for businesses of all types. As a photographer, it’s essential to have a strong visual presence to showcase your work and attract clients. One tool that can help you create stunning visuals for your photography business is Canva.
This is a tricky world I have entered. Usually just sitting in the realm of model releases and such, I recently had to dip a toe into the more commercial realm of Image licensing and Intellectual Property contracts. I’m not kidding when I say it made my head hurt. But here is what I learned.
I recently had to dip a toe into the more commercial realm of Image licensing and Intellectual Property contracts. But here is what I learnt.
Did you know one of the best ways to share your brand and connect with clients is with personal branding? It’s an effective way for individuals and businesses to establish their reputations and connect with potential clients to convey one’s unique value proposition and build trust with their audience.
Email lists are not dead, far from it. But how to increase your reach and list potential, organically? Possibly none of what I am writing here is new, but for some, it might be worth a few minutes to read.
A vanity domain name is a custom web address that is created specifically for the purpose of promoting a company or individual's brand
Is SEO still relevant in 2023? Yes! Some of the key elements of SEO include the use of relevant keywords and the creation of quality content.
