Creative ways to use red and other Valentine colours

Creative ways to use red and other Valentine colours

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Are you looking for some creative ideas to use traditional Valentine Day colours like red and pink? What about picking one and do a selective colour couples shoot?

The theme

We actually went for a carnival jesters theme. In this instance, all the costumes are black and white, including the jester’s mask. But we really wanted a pop of colour. My female jester is wearing a pop of colour on an otherwise extremely pale makeup. She is also wearing a wig.

Choose your colour

We opted for red … red represents passion, love and all sorts of other things. I could have chosen pink, but I felt red was the bolder choice.

We also used it sparingly, to really make the colour stand out. My makeup artist for this couple session did a fabulous job with small but very strong pops of colour. Red in makeup can often look a little pink, but the super pale base and strong accents helped the red stand out.

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Play with props

We had a few props and they really made an impact. The red rose (artificial) and red balloon gave the couple something to work with, helping to add a narrative to the images.

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Add some atmosphere

I also added some smoke from a smoke machine and used red gels on speedlights to highlight and change the colour of the smoke. These are camera left and right, just off-screen.


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Ham it up or tone it down

Not quite ready for the whole carnival jester thing? That’s OK too, try a black tux and evening dress, along with a bright red or pink rose. Or have the one in a red (or pink) dress or suit with a matching tie on the other. Just stick to one colour to make your statement. And even with evening wear, you can still add a little atmosphere.

Make a statement

Make your choice of colour the main event and use it as your background colour. Add some large cutout hearts suspended on fishing wire and have a Valentine heart theme. You could still use formal wear for this, too.

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Whatever you decide to do, have fun with it. Make it sweet and cute or make it sexy and alluring — it’s completely up to you (and your couple, of course).

Models: Andrea Gardiner and James Farmer (Jesters), Marilyn, Jess Carolyn
Makeup: Bella from Bella Celeste Artistry (Jesters)

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